This “Product Thumbnail Guide” was a marketing project that displayed each of the manufacturers standard products, in addition to their newly released products, in a compact and mailable format. A miniature version of the complete catalog, the layouts included examples of the products, banners, and a part-number index for quick lookups within the full catalog.
The project is a 4-color, Letter-sized, 12-page document developed in InDesign.
See the larger Manufacturer's Product Catalog Design project to see how this design work was later integrated in the complete product catalog.
Marketing tradeshow handouts were also created such as these 12-page square booklets targeting specific interest groups and postcards.
